Jamie Kern Lima is a New York Times bestselling author of Believe IT, guest teacher of the Life You Want class live with Oprah Winfrey, and Founder of IT Cosmetics, a company she started in her living room and grew to the largest luxury makeup brand in the country. She sold the company to L’Oréal in a billion-dollar deal and became the first female CEO of a brand in its 100+ year history. Her love of her customers and remarkable authenticity and belief eventually landed her on the Forbes America’s Richest Self-Made Women list. She’s been a Denny’s waitress, a struggling entrepreneur, lived a life-long journey of rejections, and has battled her way through years of self-doubt, body-doubt and God-doubt. She was given away at birth and adopted and has been on a journey of learning to believe she’s here with purpose, on purpose and for a purpose and is worthy, lovable and enough.